Morning Parade sidestepped the hype trap which many a new band has fallen into by rushing out a quick debut album, and instead took their time to write the album they wanted to make while building a solid and loyal international fan base.
The result is a breathtaking statement of intent, demonstrating a depth of lyric and songwriting which has become increasingly rare amongst contemporary artists. It's a purposeful, heartfelt and honest collection of songs featuring their debut single, 'Headlights.'