Poppy's sixth studio album, Negative Spaces, is everything fans have come to crave from her fearless experimentation with sound and more. It’s a rebellious continuation of her genre-fluid vibe, where industrial clatters meet shimmering, diamond-cut anthems. At the helm of this new record is Poppy alongside Jordan Fish, formerly of Bring Me The Horizon, who joins her in sculpting something both powerful and strangely hypnotic, a diabolical wonderland lurking in the shadows of pop music's margins.

Negative Spaces is an extension of Poppy’s unapologetically bold 2023 album Zig and seems to channel her past hints of a conceptual “part two” of Zig, an album she had casually referred to as Zag. But Negative Spaces takes that hinted evolution even further. Tracks like “New Way Out,” which dropped this summer, and the eerie single “They’re All Around Us” serve as guideposts to Poppy’s recent musical discoveries. These songs offer a cryptic glimpse into her creative psyche, where themes of isolation, resistance, and raw ambition echo with each synth and guitar.

Poppy’s path to Negative Spaces has been dotted with standout collaborations, including her feature on Bad Omens’ “V.A.N.” and Knocked Loose’s “Suffocate,” both chart-toppers that solidified her ability to work with almost anyone. These hits brought her to Active Rock Radio’s top charts, highlighting her as a unique presence in a space traditionally dominated by mainstream artists. But Poppy’s world remains ever-expanding; where every release feels like another piece of an elaborate, unpredictable puzzle.

For an artist who has shape-shifted from YouTube icon to pop provocateur to industrial darling, Negative Spaces is solid proof of Poppy's commitment to reinvention. She’s no longer simply a performer but a purveyor of the subversive and the surreal, an artist unafraid to occupy the spaces most artists avoid. This album is her invitation for fans to come into these voids with her, to embrace the thrill of venturing into unexplored territory.